FTC Orders Walmart, Delta and Others to Disclose Data Use in Pricing
The FTC has ordered Walmart, Delta Air Lines, and other companies to disclose how they use consumers' personal data in setting prices, and is also examining how ride-sharing and delivery services use independent driver data for compensation rates.
Odessa Midland, TX, October 28, 2026 —
The Federal Trade Commission has ordered Walmart, Delta Air Lines and other companies to disclose how they use consumers’ personal data when setting prices. The agency is also examining how ride-sharing and delivery services use data about independent drivers to set compensation rates.
The two actions concern different uses of data: consumer information in pricing decisions and driver information in determining pay. The summary of the agency’s actions does not identify the other companies subject to the disclosure order or specify what information they must provide.
It also does not state when the order was issued, what deadlines apply, or whether the companies have responded. No details were provided about the types of consumer data involved or how the companies’ pricing practices work.
For the separate examination of ride-sharing and delivery services, the available information does not identify particular platforms or describe which driver data the FTC is reviewing. It also does not say whether the examination has resulted in findings or any further action.
The agency’s stated focus, as described, spans both consumer prices and independent-driver compensation. The information provided does not establish the outcome of either effort or indicate what the FTC may do next.
Story summarized from the original created by DEE-ANN DURBIN, Associated Press on www.yourbasin.com, see more information here.
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